The following video is a step-by-step guide on how to add a single or multiple discount and promotional codes to an event, including free entry, percentage-off, new price and money-off.

Event organisers can create a discount code unique to their business or event from multiple locations (for example, a promotional code from a newspaper, Facebook or Twitter), control how long the promotion will run for and how many times the discount code can be used.

Benefits of using discount codes:

  • Gives customers a sense of urgency/offer running for a limited time only

  • Gives customers the incentive to sign up to an event for less money

  • Excellent promotion method - can result in increased event registrations and spending

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